True Botanicals Improves Forecast Accuracy by Centralizing Data

Industry: CPG
# of employees: 11-50
Established: 2015
The Story

As True Botanicals scaled, they went from making products in small batch runs to making products in batches in tens of thousands of units. Since every product consisted of multiple  components (such as ingredients, the bottle, the dropper, the packaging, etc.), managing and forecasting their components  became a tedious process, leaving little bandwidth for other initiatives. Fuse’s multi-level BOM and predictive ordering accounts for variable lead times, product demand, and PO & inventory data to help them improve accuracy. The team was able to focus on growing the business, instead of being constrained by inventory.

With Fuse, I feel confident in not running out of inventory so I no longer over order. This allows our cash flow to be allocated toward other important aspects of the business.


Tane Daijogo
Production and Inventory

Founded in 2014 by thyroid cancer survivor, Hilary Peterson, True Botanicals is a luxurious, consciously crafted skincare brand on a mission to deliver clean and sustainable products that are clinically proven to work at the highest standards.

The Issue
As True Botanicals scaled, and their production grew 100x, managing and forecasting their BOM became a tedious process, leaving little time for other growth initiatives.
The Solution
As the company continued to grow rapidly over the last several years, its complex supply chain was in need of a modern planning tool that would get them out of Excel and allow for more time for strategic planning. Fuse’s BOM forecasting and predictive ordering takes into account variable lead times, product demand, and PO & inventory data to help them improve accuracy and workflow.
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Like many brands with complex supply chains, components, raw materials, and packaging, added many extra layers to the planning process. The team had to account for multiple lead times, delays, and shared components while making sure they had enough in the first place. This tedious process easily lent itself to delays in the production of finished goods. The planner found herself spending the majority of her time monitoring and inputting data which left little time for strategic planning.


“Back when we were doing a few products at a time I had a spreadsheet. But when production got more complicated, I couldn’t focus on a lot of planning because I was executing.”

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With a storefront integration, True Botanicals was able to actualize sales daily in Fuse. This allowed the operations team to generate a forecast, at any time, with up-to-date sales trends and seasonality. By eliminating the need for constant manual updates in Excel, True Botanicals was able to focus on making more strategic forecast adjustments using Fuse’s events forecasting module.


True Botanicals was also able to manage finished goods and components in Fuse. In Fuse, they created a bill of materials for each of their finished goods and assigned lead times and weeks of supply targets at the component level. Fuse’s smart order recommendations then told True Botanicals what to buy, when to buy, and how much to buy, in order to have all components arrive at the right time to meet demand for each of their finished goods.

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By eliminating the manual upkeep and centralization of data, True Botanicals is better able to manage component inventory. The team uses Fuse’s BOM feature to track component data, as well as receive detailed sales and forecasting reports for both selling units and components. Fuse helps free up time to spend on strategic decision making instead of redundant data updates.


“Since I don’t have to spend all my time in spreadsheets tracking numbers and doing things manually, I can spend more time thinking strategically about how I can help the business grow.”

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