Case Study: Margaux

Optimizing cash flow across hundreds of SKUs

At A Glance

Industry: Fashion

Employees: 10-50

Established: 2014

Website: margauxny.com

Margaux is dedicated to quality and customer experience—this meant ensuring that each customer could access a wide range of sizes. Each style and color wave had numerous size variants that made historical sales tracking and demand planning down to the SKU level a challenge. This resulted in overstocking lower volume SKUs, tying up tens of thousands of dollars of capital.

With Fuse, Margaux can easily see sales data, inventory levels, and open POs, allowing them to place inventory buys with confidence.

About Margaux

Founders Sarah and Alexa launched Margaux in 2014 out of their search for beautiful, wear-everywhere shoes. Combining form and function, their classic wardrobe staples have been re-engineered with best-in-class technical design, allowing for shoes that are as beautiful as they are comfortable.

The Issue

Prior to using Fuse, Margaux experienced overstocks in their inventory tying up thousands of dollars of capital.

The Solution

With Fuse, Margaux can now easily understand their sales, inventory, and PO data in order to place inventory buys with confidence. Our predictive forecasting ensures they can meet customer demand in the most profitable way.

We lacked visibility to critical data. We needed a solution that could accurately forecast our buys while considering a healthy amount of inventory to hold.

Fuse has significantly lightened our workload as the breadth of our SKU offering required painstaking, time consuming analysis. Because of Fuse, we were able to better use our capital and time.

Sarah Pierson,
Co-Founder

Challenge

Like many brands, Margaux wanted to make sure that each and every customer could get the exact product in the exact size they wanted.

The color and size variety of products made it difficult to keep track of historical performance and leverage that data to forecast demand accurately. With the additional variables of long lead times and uncertainty around new product launches, a ripple effect formed.

Margaux's dedication to the customer experience ultimately resulted in overstocking their product assortment. This resulted in tens of thousands of dollars tied up in capital.

Solution

Fuse centralizes Margaux’s data and automatically generates an accurate demand forecast by using powerful AI.

By providing clear visibility into sales by color, style and size, we helped the team eliminate the tedious, manual forecasting they were accustomed to with Excel.

With accurate forecasts and WOS targets in place, Margaux can confidently meet customer demand and optimize cash flow.

Results

The team is now able to focus their time on more strategic initiatives as a result of eliminating complicated spreadsheets and redundant workflow.

By investing more accurately in inventory, Margaux has more capital and time to fuel their growth further.